Found 3 blog entries tagged as buyer representation.

Buying a home in Edmonton is exciting, but the behind-the-scenes of real estate fees can be confusing. One of the most common questions I hear is: “Who pays the buyer’s agent?”

Here’s the Straight Truth About Buyer Agent Commissions in Alberta

In most transactions, it’s the seller who pays the commission—both to their own agent (listing agent) and to the agent representing the buyer (buyer’s agent). That means you, the buyer, typically don’t pay anything directly for professional representation.

But if you call the agent on the sign—the listing agent—you’re not getting a deal. You’re just giving up your right to representation.

What Happens When You Call the Listing Agent?

The listing agent is hired to represent the seller. Their goal? Get…

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When you're buying or selling in Edmonton, it's easy to assume all real estate representatives work the same. But there's a critical difference—your legal rights depend entirely on whether you're a client or a customer.

What's a Client?

A client has signed a written representation agreement with a REALTOR®. That means they benefit from fiduciary duties—loyalty, confidentiality, disclosure, full representation, and competence.

What's a Customer?

As a customer, the agent must deal with you fairly and honestly, but that's it. They don’t owe you loyalty, must only disclose what’s legally required, and aren't obligated to advocate for your best interests.

Why It Matters

  • Negotiation Power: A client’s agent fights for your position, whereas…

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Why Calling the Sign Might Cost You – Edmonton REALTOR® Advice

You're driving through an Edmonton neighborhood when you see it—a beautiful house for sale. You call the number on the sign, hoping to get a good deal. But here’s what most buyers don’t realize: that call could cost you.

Who Does the Listing Agent Work For?

The agent on the sign is legally and ethically committed to the seller. Their job? Get the seller the highest price and best terms—not to represent or protect your interests.

What You Risk Without Your Own REALTOR®

When you approach a listing without your own representation, you’re on your own—legally and strategically. The seller’s agent has one job: to protect the seller’s interests, not yours.

You might think you're…

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